Your real cost per signed case

What does a signed case actually cost you?

Not cost per lead — the number your ad dashboard hides. No email, no call. Your number's already below.

Your cost per signed case $1,250 13.3× ROI · strong

You track $250 a lead. You actually pay $1,250 to sign one — 5.0×, because 20% of your leads sign.

Per lead $250 Marketing ROI 13.3× Annual fee rev. $1.6M

Revenue = your ~33% contingency fee, not gross case value. Benchmarks are modelled estimates for orientation, not audited averages or measured client data. Yours sits above the Personal Injury modelled estimate — at 13.3× ROI, that may be perfectly fine.

Make them yours

Monthly ad spend Signed cases / mo · 20% of leads sign Leads / mo Average case value Practice area

Of those 8 signed cases, how many can you trace to the exact ad that produced them?

For most firms: zero. That's the gap GavelGrow closes.

See your real cost per signed case, live.

GavelGrow ties each ad click to the signed retainer, so you finally know which marketing actually pays. 7-day free trial, no credit card.

Start free — track your cost per signed case Or have us run it for you →
Optional

Want a hand-built audit of your real numbers?

Your number above was free, no email — that part's done. This is the optional deeper cut: we hand-build a breakdown of your numbers against practice-area peers and email it to you within one business day. That's the only reason this step asks for your details.

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