Law Firm CPA Calculator

Input your numbers to see your real cost per signed case — not just cost per lead — plus your marketing ROI against industry benchmarks for your practice area.

What This Calculator Measures

• Cost Per Lead (CPL) — how much you spend to generate each inbound lead
• Cost Per Acquisition (CPA) — your true cost per signed case, not just per lead
• Marketing ROI — your return on every dollar invested in advertising
• Revenue opportunity — what you'd gain by lifting your signed-case (sign) rate

The other instruments

• Practice Area Diagnostic — your numbers against modelled benchmarks for your practice area
• Marketing Scorecard — a graded read across the five areas that decide your pipeline
• 2026 Marketing Report — modelled CPL, CPA and intake benchmarks across 10 practice areas

All four are free and need no account. Or book a free strategy call.