Every plan connects your ad spend to signed cases — including the ones that only ever picked up the phone. Pick the plan that matches how many channels you run, with overage rates published up front and two months free on annual. Run it yourself, or have our legal-only team run it for you. The pricing page quotes your firm’s actual total at your team size — base price, included seats, and any per-seat overage, computed from the published rates. Every tier includes a 7-day free trial with no credit card required.
Extra seats are $79/month on every plan — one seat price across the business. Leads, cases, campaigns and sequences are unlimited on every plan, including the 7-day trial (which runs with everything except sending conversions and outbound messages, so it can never run up a carrier bill).
Overage rates and renewal terms are published in plain language: SMS packs are $15 per 500 messages and roll over (a message to a client is never blocked mid-conversation), extra call tracking numbers are $10/month, and extra seats are $79/month on any plan. Plans auto-renew until cancelled; cancel anytime, keep access through the end of the paid period, and CSV export stays available for 30 days after cancellation.
It depends on your stack — the calculator on the pricing page totals your own tools against the plan that replaces them. GavelGrow folds call tracking, intake automation, reporting and case pipeline into one subscription (Track $199/month; Optimize $599/month), and every extra seat is a flat $79 on any plan. Vendor list prices change, so the calculator uses dated, published list prices — an estimate, not a quote.
Switching from any of these tools? See migration guides — step-by-step playbooks for CallRail, Clio Grow, Lawmatics, and MyCase.
Want hands-on agency services in addition to the platform? Our managed-marketing engagements are scoped to your firm on a strategy call, separate from the platform subscription. Learn about agency services or request a custom growth plan.