Two Ways to Grow Your Firm

Run it yourself on the GavelGrow platform from $79/month, or hand the whole thing to our team as done-for-you agency services from $10,000/month. Same data. Same ROI tracking. Same compliance-first playbook. Trusted by 500+ law firms since 2015 — $38M+ in tracked client revenue, 92% year-over-year retention, 127% average first-year ROI.

Self-Serve Software. Or Done-for-You Team.

Both run on the same GavelGrow infrastructure. Both are legal-only. The only question is whether you want the keys — or the concierge.

Option A — The Platform (from $79/month)

For firms with marketing chops who want the tech without agency overhead. 7-day free trial, no credit card required.

Explore: platform overview · full feature list · tier comparison

Option B — Done-for-You Agency Services (from $10,000/month)

For firms who want hands-off, fully managed campaigns. 6-month minimum engagement, $15K/month minimum ad spend, dedicated senior strategist on every account.

How to Choose

What Our Agency Team Handles

We don’t just run ads or "do SEO." We build integrated marketing engines that attract qualified prospects, convert them into consultations, and turn clients into referral sources. Five service categories, fifteen sub-services, every deliverable measurable.

Paid Client Acquisition

Drive high-intent traffic from prospects actively searching for legal help. Every dollar tracked to revenue.

Organic Search & Local SEO

Rank for searches that matter. Build long-term visibility that compounds month over month.

Conversion & Intake Optimization

Traffic doesn’t matter if it doesn’t convert. We optimize every step from click to signed client.

Client Retention & Reputation

Acquisition is expensive. Retention and referrals are your highest-ROI growth channels.

Content Marketing & Thought Leadership

Strategic content that positions your firm as the trusted expert prospects turn to for answers.

From Strategy to Scaled Results

Our agency engagement runs in four stages over the first 90 days, then continuous optimization indefinitely.

  1. Marketing & intake audit (Week 1) — analyze current campaigns, intake process, website conversion, competitive landscape. Deliverable: 30-day prioritized action plan.
  2. Strategy & infrastructure (Weeks 2–3) — build the custom marketing engine: campaign architecture, tracking systems, landing pages, automation. Deliverable: full-funnel strategy document.
  3. Campaign launch & execution (Month 1+) — daily monitoring, weekly optimization, transparent reporting. Deliverable: weekly performance dashboards.
  4. Continuous optimization & scaling (ongoing) — double down on winners, cut underperformers, test new opportunities. Deliverable: monthly strategy sessions.

What Makes Us Different

Selected Case Studies

Twelve published case studies in our portfolio, including:

Frequently Asked Questions

Do you work with firms in my practice area?

We work across 12+ practice areas including personal injury, family law, criminal defense, estate planning, immigration, business litigation, employment law, and more. Our systems are practice-area agnostic but always compliance-first. See practice-area landing pages for specifics.

What’s the typical investment for law firm marketing?

Most firms invest $3,000–$15,000/month depending on practice area, market competitiveness, and growth goals. Our agency engagements have a $10,000/month floor with a $15,000/month ad-spend minimum. We give transparent pricing and expected outcomes during your strategy call — no surprises, no hidden fees.

How quickly will we see results?

Most firms see measurable improvements within 60–90 days for paid campaigns. Organic SEO takes 3–6 months to gain traction. We set realistic expectations and provide weekly progress reports so you’re never in the dark.

Do you require long-term contracts?

We offer both month-to-month and annual engagements. Most clients stay because the results justify the investment — our 92% retention rate speaks for itself. The agency engagement has a 6-month minimum to ensure enough runway for measurable outcomes.

How do you ensure bar compliance?

We’ve built compliance protocols directly into our campaign development process. Every ad, landing page, and piece of copy is reviewed against state bar advertising rules before launch. We stay current on regulatory changes across all 50 states.

What if we’ve tried marketing before and failed?

Most firms who come to us have been burned by generic agencies. We start with a comprehensive audit to diagnose what went wrong — usually it’s poor tracking, broken intake processes, or campaigns not designed for legal’s unique buying cycle. We fix the foundation before scaling spend.

Start Your Growth Strategy

Pick the path that fits your firm: